Entries Tagged as 'News'

New look for leading outsourced specialist, Active Group

April 25th, 2012 · Luke · No Comments

Leading outsourced compliance specialist, Active Group, has recently revamped its brand and introduced a new corporate identity that is reflected across all company communication — from website and stationery, to marketing literature and merchandise.
Betley Whitehorne worked closely with Active Group’s New Business Director, Paul Le Quesne, to develop an identity that was felt to better reflect the company’s size and maturity.

“Our company has developed significantly over the last 10 years, and now enjoys a successful presence in five different offshore locations, working with clients to ensure their outsourced requirements are met,” explained Paul. “We felt the time was right to review and refresh our brand to reflect the jurisdiction group principles and its increased service offerings. This time we outsourced our requirements and Betley Whitehorne delivered!”

 

Read more

No CommentsTags: Advertising · Branding · Design · News · Web

New website brings Guernsey’s volunteers and charities together

April 3rd, 2012 · Chris · No Comments

Volunteer.gg is a new website designed to introduce Guernsey’s army of ‘helping hands’ with an array of suitable charity events, or specific roles, all crying out for assistance.

The brainchild of Guernsey’s long serving charity champion, Sarah Bamford, Volunteer.gg provides an ‘introductory service’ for the Island’s voluntary sector, by creating a notice board for charity events and allowing potential volunteers to ‘pick & choose’ their preferences. Read more

No CommentsTags: Charity Work · Clients · Design · News · Web

Launch of The Medical Specialist Group website

March 14th, 2012 · Edward · No Comments

Guernsey’s specialist medical group now has a new brand identity and website, both created by Betley Whitehorne. The Medical Specialist Group, who recently celebrated its 20th anniversary, required a cleaner and fresher identity moving away from a traditional identity and towards a very successful contemporary one.

Medical Specialist Group homepage image

Read more

No CommentsTags: Branding · Design · News · Web

CinéGuernsey website launched with Microformats

March 7th, 2012 · Ric · No Comments

We are pleased to announce the launch of the new CinéGuernsey website built in HTML5 and making extensive use of Microformats for the event listings.

Microformats allow search engines such as Google as well as other software to understand the the meaning of the content and display them accordingly. For instance Google could now use the data from the website to automatically popular cinema listings in localised and mobile searches increasing relevance and click through rates.

Read more

No CommentsTags: Clients · News · Web

Announcing our new website reporting and maintenance systems

March 2nd, 2012 · Ric · 2 Comments

Visual analysis and interactivity lets us find and diagnose errors quickly

I think of websites as living, organic entities. They rarely stay the same, a good site should be regularly updated with fresh content, new ideas and there are a lot of external factors than can effect a them.

The browsers we use are constantly changing, every four weeks a new version of Chrome is released, every six Firefox gets updated and Internet Explorer 9 and 10 are a massive overhaul of Microsoft’s offering potentially breaking backwards compatibility. Additionally, more and more people are using mobile phones or on tablets and these new form factors and methods of interaction bring new problems and challenges to deal with. Under-the-hood the server the website runs on gets updated with security patches and new versions of software, or hardware fails and needs to be replaced.

“We record and analyse nearly a million events every day”

All of these factors and many more combine to make websites potentially very unstable so it’s no surprise that from time-to-time errors occur, be they a bug in the website itself, Google updating the way a feature in Chrome works or a change in third party code meaning the site fails to correctly load. So how do we keep track of these potential pitfalls and respond to them?

Read more

2 CommentsTags: News · Web

New Face at BW

February 10th, 2012 · Chris · No Comments

Katrina Langlois has recently joined the Betley Whitehorne team as an Account Manager.  Katrina has been working in marketing and communications for 9 years, both in London and Guernsey, in a commercial environment.  Although she is used to being on the other side of agency relationships as a client, Katrina is very much looking forward to a change in direction and learning more about how an agency operates.  Katrina will be focussing on developing new business for Betley Whitehorne.

No CommentsTags: News

The Cows are coming

February 6th, 2012 · Chris · No Comments

Have you herd? The Cow Parade is coming to Guernsey. Fresh from last year’s udderly successful Donkey Parade, this year’s fundraising extravaganza for the Guernsey Adult Literacy Project (GALP) will see around 50 decorated cows on proud display all over the island. Things are just getting started — moo ore news to follow, once the website is ready. Meanwhile, don’t forget to like our Facebook page and keep up with the latest news.

The GCP logo, by the way, was created by the talented Catherine Plevin, from Guernsey’s College of FE. We reckon she’s done a fabmoolas job!

No CommentsTags: Charity Work · Clients · Local Issues · News