Betley Whitehorne have recently launched new creative work for leading Channel Island law firm, Ozannes.

Having originally created the identity for the law firm almost ten years ago, Betley Whitehorne have now produced a new design language for the future. To support this reinvigoration of the brand the agency has utilised imagery with a circular theme, illustrating not only the complete service offered through integrated working across the firm, but also representing the ‘O’ of the brand itself.

Head of Business Development and Marketing, Pip Bowyer, stated “As the firm develops, it is important that we continue to present the brand as evolving in line with our growth and reflect our increasingly international presence. We are delighted to be in a position to refresh the look and feel of the brand presentation and hope that it will enable us to present integrated and interesting messaging as we reinforce our position within the offshore marketplace.”

Miss Bowyer continued: “We are fortunate to work with an established brand, which already has a strong presence in the offshore legal world. Consequently we can reinforce our brand messaging with a more intelligent approach to representing the firm. The great thing about the new creative concepts is that they can be interpreted to represent any area of our practice in isolation but also illustrate the integrated services of the firm.”

The refreshed work launched in early June.

View more examples of our work for Ozannes